Hi, I'm

Yujeong Bae

Designer turning regulated complexity
into measurable clarity.

5+ years @Fintech · Healthcare · GovTech · Social Start-ups

New York, MFA Interaction Design @SVA

About me

Resume

About me

Resume

Building products
from 0 to 1 work

Product Design

● Launched

Making complex health scores understandable and trustworthy

Redesigned a fragmented scoring system into a single, understandable source of truth.

HealthTech / FinTech

B2C · B2B

Users

30 → 300K

Monthly Active User

+15%

● Launched

Making complex health scores understandable and trustworthy

Redesigned a fragmented scoring system into a single, understandable source of truth.

HealthTech / FinTech

B2C · B2B

Users

30 → 300K

Monthly Active User

+15%

Making complex health scores understandable and trustworthy

HealthTech / FinTech

B2C · B2B

Users

30 → 300K

Monthly Active User

+15%

● Launched

AI workspace streamlining team productivity

turned messy team tasks into smart flows with frictionless micro-interactions.

AI Interaction

B2B · SaaS

Honor

Sonpor #1 — Strategic Innovation

AI workspace streamlining team productivity

turned messy team tasks into smart flows with frictionless micro-interactions.

AI Interaction

B2B · SaaS

Honor

Sonpor #1 — Strategic Innovation

AI workspace streamlining team productivity

AI Interaction

B2B · SaaS

Honor

Sonpor #1 — Strategic Innovation

From watching to playing: building leaderboard & redesigning live match

Designed the real-time leaderboard and live match UX to amplify fan reactions and shape community energy.

Live Interaction

Community UX

Fan Retention

+53%

Session Immersion

8.5 min

● Shipped | Ongoing

From watching to playing: building leaderboard & redesigning live match

Designed the real-time leaderboard and live match UX to amplify fan reactions and shape community energy.

Live Interaction

Community UX

Compliance

WCAG 2.1 AA

From watching to playing: building leaderboard & redesigning live match

Live Interaction

Community UX

Fan Retention

+53%

Session Immersion

8.5 min

● Launched

Design System

● Launched

Design System Journey

3 scalable design systems — one detailed case study

Design System

● Launched

Design System Journey

3 scalable design systems — one detailed case study

Design System

Design System Journey

Design System

Hi, I'm

Hi, I'm

Hi, I'm

Yujeong Bae

Yujeong Bae

Designer turning regulated complexity
into measurable clarity.

Designer turning regulated complexity
into measurable clarity.

Product Design

Making complex health scores understandable and trustworthy

30 → 300K

+15%

Making complex health scores understandable and trustworthy

30 → 300K

+15%

Making complex health scores understandable and trustworthy

AI workspace streamlining team productivity

Sonpor #1 — Strategic Innovation

AI workspace streamlining team productivity

Sonpor #1 — Strategic Innovation

AI workspace streamlining team productivity

From watching to playing: building leaderboard & redesigning live match

+53%

8.5 min

From watching to playing: building leaderboard & redesigning live match

WCAG 2.1 AA

From watching to playing: building leaderboard & redesigning live match

Design System

Design System Journey

Design System Journey

Design System Journey

Contact

Feel free to reach out
idhbeyou@gmail.com anytime!

Feel free to reach out
idhbeyou@gmail.com anytime!

Hi, I'm

Hi, I'm

Hi, I'm

Yujeong Bae

Yujeong Bae

Designer turning regulated complexity into measurable clarity.

Designer turning regulated complexity into measurable clarity.

Product Design

Making complex health scores understandable and trustworthy

30 → 300K

+15%

Making complex health scores understandable and trustworthy

30 → 300K

+15%

Making complex health scores understandable and trustworthy

AI workspace streamlining team productivity

Sonpor #1 — Strategic Innovation

AI workspace streamlining team productivity

Sonpor #1 — Strategic Innovation

AI workspace streamlining team productivity

From watching to playing: building leaderboard & redesigning live match

+53%

8.5 min

From watching to playing: building leaderboard & redesigning live match

WCAG 2.1 AA

From watching to playing: building leaderboard & redesigning live match

Design System

Design System Journey

Design System Journey

Design System Journey

Contact

Feel free to reach out idhbeyou@gmail.com anytime!

Feel free to reach out idhbeyou@gmail.com anytime!

Hi, I'm

Designer turning regulated complexity
into measurable clarity.

Designer turning regulated complexity
into measurable clarity.

Feel free to reach out
idhbeyou@gmail.com anytime!

Feel free to reach out
idhbeyou@gmail.com anytime!